Category Archives: Brand
Recently I’ve been reading a book about scarcity. I’ve always thought of scarcity as being bad however this book has helped to reframe how I view scarcity. In the below narrative, it discusses the concept of gaming. When we work with businesses and organizations we often use an experiential training module to help them to discover areas within themselves that may be preventing them from operating at the highest level of human performance. Essentially, one of the goals for us is to create a culture of trust that involves a total intellectual contribution and involves the heart passion of the community that is building the business or organization. The central concept of gaming is to create a virtual experience to help the learner to retain and to create higher levels of proficiency, while keeping them engaged.
The book, Scarcity: Why Having Too Little Means So Much is helping me to understand that scarcity, in fact is a good thing. When we are forced through scarcity to focus, the key concept is that we begin to operate more optimally.
In the study, subjects played twenty rounds, earning points that translated to prizes. In each new round they received another set of blueberries. They could shoot all the blueberries they had or they could bank some for use in future rounds. If they ended the twenty rounds with blueberries saved up, they could play more rounds and continue accumulating points as long as they had blueberries left. In this game, blueberries determined one’s wealth. More blueberries meant more shots, which meant more points and a better prize. The next step was to create blueberry scarcity. We made some subjects blueberry rich (they were given six blueberries per round) and others blueberry poor (given only three per round). So how did they do? Of course, the rich scored more points because they had more blueberries to shoot with. But looked at another way, the poor did better: they were more accurate with their shots. This was not because of some magical improvement in visual acuity. The poor took more time on each shot. (There was no limit on how long they could take.) They aimed more carefully. They had fewer shots, so they were more judicious. The rich, on the other hand, just let the blueberries fly. It is not that the rich, simply because they had more rounds, got bored and decided to spend less time on the task. Nor is it that they became fatigued. Even on the first shots they were already less focused and less careful than the poor.
Mullainathan, Sendhil; Shafir, Eldar (2013-09-03). Scarcity: Why Having Too Little Means So Much (p. 25). Henry Holt and Co.. Kindle Edition.
The question really comes down to how much pain that you are in as an organizational leader, and what you are willing to do to lesson that pain. When the market has shifted and profits are down, it is time to evaluate what you can do, and should do to improve. We are finding many business and organizational leaders in virtual stuck posture, they simply do not know what to do – so they are doing nothing. What is fascinating is that during these times the fear that exists can cause that organizational leader to be in a mode of paralysis. The real threat then becomes frustration, apathy, and an organization filled with contention.
We are learning that during these times where there is less revenue, a shortage of qualified human capital, and a general frustration: that innovation, strategic growth and sustainable change is most possible. It is because of the lack of resources that people are looking for the kinds of solutions that bring their organization and business into alignment, agreement and abundance. Contrary to logic, when things get very difficult that is the best time to make changes.
I would encourage you to consider that you only have one blueberry, that blueberry if it were properly positioned will change your circumstances. Use that blueberry wisely.
I have been enjoying reading the book, Speed of Trust by Stephen Covey.
In this book there is a short illustrative story that helps to bring a person to an awareness.
“Tell me what you see.” Basically I told him I saw a beautiful river with the sun reflecting off the surface of the water. He asked, “Do you see any fish?” I replied that I did not. Then my guide handed me a pair of polarized sunglasses. “Put these on,” he said. Suddenly everything looked dramatically different. As I looked at the river, I discovered I could see through the water. And I could see fish— a lot of fish! My excitement shot up. Suddenly I could sense enormous possibility that I hadn’t seen before. In reality, those fish were there all along, but until I put on the glasses, they were hidden from my view.
Covey, Stephen M.R.; Merrill, Rebecca R. (2006-10-17). The SPEED of Trust: The One Thing that Changes Everything (pp. 19-20). Free Press. Kindle Edition.
The idea that trust has its relationship to profitability and efficiency may be a bit foreign to certain cultures and businesses. I find this book particularly intriguing because the work that we are presently doing as a consulting firm have everything to do with the development of cultures of trust.
When you really consider the impact of trust has not only on a personal level but on a professional level it becomes obvious this is a great starting place. After many years of partitioning as a business consultant utilizing the very finest and best practices available we have come to a swift conclusion that short of having trust as the core ingredient it becomes virtually impossible to make any measurable improvement.
One of our foundational tools that we used to help businesses is called, Trust Inside Assessment™. what this measures is the actual trust that exists in the present culture for the purposes of discovery. It is intriguing to find the results of these reports and critical to begin a process of increasing the trust so that an organization can flow. All too often we hear leaders saying things like, “There is a lack of communication” or “We have a cash flow problem” and what they’re looking for really is a Band-Aid solution for a deeper issue. During the discovery phase of the work that we do we often find that there has been some level of betrayal, feelings that have been hurt, or simply people who are just not trustworthy. It is critical to dig down and get to the root issues. when we get to the root issues we discover the real reasons why there’s a communication problem and often related to cash issues.
So to all those who read our blog I would encourage you to consider how trust and character effects your life.
As I have been studying about cultures within organizations there are a few points that I would like to elaborate on.
We are learning that the best way to assess a culture is with a group of parties that are part of the culture. The key idea here is to NOT take on a traditional role of a consultant or coach with the attitude of changing a culture BUT to understand how that culture operates. In a well-organized evaluation of a culture, the key concept is to learn what some of the operational issues might be, and were perceived concerns may exist. It is very important prior to performing a cultural review of an organization or business to have a basic understanding of what some of the challenges may be. The key idea and the emphasis is not on changing the culture as much as it is to understand what the prevailing mindsets and assumptions are that may prevent optimal operational efficiency. When evaluating a culture we may discover that there are certain subcultures within the main culture that may retard growth. A normal role that will bring value and benefit to the organization or business is real-time alignment of those subcultures to the main culture driving the organization. Clarity and focus is a normal part of this kind of work.
The leaders are generally the shapers and molders of the culture, and they engage to help during this process. Identifying and empowering those key leaders is helpful in advance in effort to have successful cultural assessment and change process. Learning what those leaders believe and what their operational assumptions are is helpful to bring about desired end results and assure executive leadership receives the help needed to have a competitive edge.
In order to truly maximize a culture it requires skill, time and commitment of the executive leaders all through the entire rank-and-file of the organization. It stands to reason that there are varieties of cultures in every organization. It is a mistake to try to categorically place an entity in a certain quadrant or try to box them in to one that the consultant may have had an earlier experience with. The point here is that each project is custom and requires incredible focus to ensure optimal reporting to the client. Failed cultural alignments happen when inexperienced practitioners attempt to qualify the culture or use bad assessment tools. Having an understanding of when to do what, and when to allow the client to engage is key to long-term impact.
Often during the evaluation process we discover areas that when identified, understood and changed have an impact to the bottom line. The impact may not be financially beneficial at first because we often expose gaps that may require resources to close. The idea of retaining a professional to facilitate a cultural improvement process is fundamentally valuable to those that work within that culture and greatly beneficial to the constituents or clients served by the entity.
It stands to reason that the personality of the organization or culture is their character. The sum total of the Attitudes, beliefs and commitments have much to do with the culture and the alignment.
The following excerpt from the book “The Corporate Culture Survival Guide” by Edgar H. Schein provides some mindsets needed as a resource to understand and implement a change process that includes a cultural assessment.
“The Bottom Line to Remember
• Culture can be assessed by means of individual and group interview processes, with group interviews being by far the better method in terms of both validity and efficiency. Such assessments can be usefully made in as little as half a day.
• Culture cannot be assessed by means of surveys or questionnaires because one does not know what to ask, cannot judge the reliability and validity of the responses, and may not want to influence the organization in unknown ways through the survey itself.
• Survey responses can be viewed as cultural artifacts and as reflections of the organization’s climate, but they are not a reliable indicator of the deeper shared tacit assumptions that are operating.
• A culture assessment is of little value unless it is tied to some organizational problem or issue. In other words, diagnosing a culture for its own sake is not only too vast a problem but also may be viewed as boring and useless. On the other hand, if the organization has a purpose, a new strategy, or a problem to be solved, then to determine how the culture impacts the issue is not only useful but in most cases necessary.
• Any issue should be related to the organization’s effectiveness and stated as concretely as possible. “The culture” as a whole is rarely an issue or problem, but cultural elements can either aid or hinder the solution to the problem.
• The assessment process should first identify cultural assumptions and then access them in terms of whether they are strengths or constraints on what the organization is trying to do. In most organizational change efforts, it is much easier to draw on the strengths of the culture than changing the culture.
• In any cultural assessment process, one should be sensitive to the presence of subcultures and prepared to do separate assessments of them to determine their relevance to what the organization is trying to do.
• Culture can be described and assessed at the levels of artifacts, espoused values, and shared tacit assumptions. The importance of getting to the assumption level derives from the insight that, unless you understand the shared tacit assumptions, you cannot explain the discrepancies that almost always surface between espoused values and observed behavioral artifacts.”